I worked closely with the existing development team and Xpeeria’s founder while helping form the visual identity of the platform. We collaborated in person as well as daily over Slack. The apps took form by quick visual explorations refined through the entire team’s thoughts, as well as animated prototypes to finesse the interactions later in the project.
We started with a mobile-first approach to allow focus on what matters without over complicating the final product. I quickly prototyped some areas of the web app to ensure we can do things with similar UX patterns, as the user would be experiencing both platforms at the same time.
The result was a beautiful and functional web and iOS app that was built around launching quick and testing. Xpeeria’s development team was left with an easy to use style guide that will allow them to maintain the brand and visual elements on any further platforms or projects and iterate the app into what their users desire.